Tesla has already taken the chop with its Model S and Model X prices, and just two months ago it priced the entire lineup.
Now, the Model S starts at $91,380 and the Model X starts at $101,380, with the Model S down $5,000 or about %4 and the Model X down $10,000 or about 9%.
The price cut also extends to the Quick Plaid version. They’re both on sale now for $111,380. Previously, the Model S Plaid started at $116,630 and the Model X Plaid at $121,630.
All figures include a $1,390 destination charge.
2023 Tesla Model X – Courtesy of Tesla, Inc.
The latest price cut comes days after Chief Executive Elon Musk said at an investor presentation that previous price cuts helped boost demand.
Tesla isn’t the only company lowering prices on its electric vehicles. Shortly after Tesla cut prices in January, Ford responded with a price cut on the Mustang Mach-E.
Tesla is by far the biggest EV company, even before announcing its recent discounts. The company reported sales of about 1.3 million electric vehicles in 2022, up 40% from the previous year and well ahead of second-ranked BYD with sales of about 900,000.
It’s important to note that even with the latest price cuts, the starting prices of the Model S and Model X are still higher than they were two years ago.